Kraya AI Blog
Insights on WhatsApp CRM, sales automation & smarter lead management.
Technology Articles
3 articlesStay updated with the latest insights and best practices
Technology
Kraya-AI vs WATI vs Interakt : Best WhatsApp API Platform in India (2026)
This blog compares WATI, Interakt, and Kraya-AI, three popular WhatsApp API platforms in India. WATI is mainly used by large support teams, Interakt works best for e-commerce businesses, and Kraya-AI is designed for growing businesses that want to manage leads and follow-ups on WhatsApp. For many SMEs, the biggest challenge is replying fast and following up with enquiries. Kraya-AI helps solve this by organizing conversations, sending automated follow-ups, and helping teams convert more leads into customers.
8 min read
Technology
AI Lead Qualification: How It Saves 20+ Hours Per Week for Sales Teams
Stop wasting time on unqualified leads. Discover how AI-powered lead scoring can automate qualification and let your sales team focus on closing deals.
19 min read
Technology
What Is CRM? Meaning, Benefits, Types & How It Works for Growing Businesses
CRM (Customer Relationship Management) is a system that helps businesses store and manage all customer interactions—calls, emails, WhatsApp chats, and follow-ups—in one organized place. It improves visibility, builds long-term trust, and strengthens customer support. Sales automation complements CRM by handling repetitive tasks like follow-up messages, lead scoring, and instant WhatsApp replies. While CRM focuses on managing customer relationships, sales automation improves speed and efficiency. When combined with AI and WhatsApp integration, businesses can qualify leads faster, respond instantly, and close deals more effectively.
10 min read
